For our February B-Epic Leader Spotlight, we are excited to recognize business partners Ricky Villanueva and Demitrius Siruno.

Let’s meet Ricky…

One of the humblest people you will ever meet, Ricky is a serial entrepreneur with over a decade of experience in business start-ups and consulting. Today he is considered a thought leader in direct sales, marketing, and brand awareness. 

Since joining B-Epic, he has helped thousands of people discover a way to a more Epic Life!  He chose B-Epic because he feels “it is redefining hope and freedom in our industry”.  His favorite product is GR8 KIDS; “I love watching how excited my kids are to take it every morning.”

When he was young, Ricky’s family immigrated to the U.S. from Peru. He watched his parents blossom through hard work and ongoing education. After high school, Ricky was introduced to the direct sales business model and – through many trials – learned to apply high-performance habits that have since enabled him to expand his business into many global markets. 

“I’ve been broke. I’ve failed many times. I’ve endured a lot of rejection. What I have found is that many people knock on the door of success only one time and hope that somebody lets them in. It’s those who keep knocking and knocking and knocking with a never-give-up mentality that go on to achieve the dreams in life we all fantasize about.”

His tips for success are, “Say less to a lot more.  Keep it simple.  Move fast.  And always do the right thing; you can’t buy integrity, and not having it will cost you a fortune.”

We are fortunate to have great people like Ricky on the B-Epic team! 

Let’s meet Demitrius…

One of Demitrius’ greatest strengths is his commitment to his team. “What motivates me is seeing people win!  Being able to make a difference in people’s lives. Being a spark that ignites belief in a person that they can become more.” 

When Demitrius got started in network marketing in 2003, he had already been very successful in traditional business, so he says he wasn’t very coachable at first. “I thought I could do things my own way instead of following the system that had been proven to work by so many before me. After a slow start, I finally humbled myself; and when I started following the system, my success skyrocketed!”

His advice to others is, “Just do it! Go all in! Have fun! And be okay with being bad at it before you get good.”

Nearly two decades later, he feels this is the “greatest profession on the planet.” “I love the freedom this industry provides. My wife and I have four amazing children, and network marketing has allowed us to spend more time with them than most parents we know. It’s also allowed us to take trips when we want and not have to ask for time-off.”

One of the things Demitrius loves about B-Epic is our low cost of entry. “Too many people are already struggling, and too many companies are trying to sell them big starter packs from $500-$1500! That’s just crazy to me!  I love that people can get started for free in B-Epic and start making life-changing incomes right away!”

What an inspiration! We are so blessed to have Demitrius as part of our B-Epic family!